Celebration of Excellence 2006.
Celebration of Excellence 2006
The initial outline was to create an exhibition with a feel of togetherness hence each department has a unique logo shape and colour which is brought together as the exhibition logo. This gives the observer a sense that all creative students stand together in excellence and have a more united feel towards the different disciplines.
The exhibition logo for the “celebration of excellence†plays on the ‘x marks the spot` idea of treasure finding; the treasure being the students work. In order to define and emphasise the x it needed to lose all the negative feelings associated with the letter / shape x. I overcame this by giving it a more curved outline as if it were a billowing sail, the curves give a warm and friendly, eyecatching shape.
Together with the tagline “marking the spot for creative talent†brings back the idea of putting the students work on the map.
Celebration of Excellence 2006
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